Printed Folders
It’s not always important to use presentation folders for business-related activities; and yet, there are certain instances where distributing folders can very well support your cause. Circumstances that can truly profit by using presentation folders include advertising presentations or product pitches to businesses and potential customers - in such cases, if you don’t have a folder containing all of your relevant advertising materials, the target audience will have a hard time keeping in mind your product or the company.
A well-designed presentation folder will certainly make it a lot quicker for entrepreneurs to achieve their business purposes; however, making a high-quality folder is the difficult part. To help make the whole process more organised, here are some significant things in presentation folder printing that companies must think about first:
A well-designed presentation folder will certainly make it a lot quicker for entrepreneurs to achieve their business purposes; however, making a high-quality folder is the difficult part. To help make the whole process more organised, here are some significant things in presentation folder printing that companies must think about first:
Your target audience, goal and the company’s general style - Before you can get down making a design for your presentation folder, you surely need to define first for whom and for what its items are. Are you intending to distributing promotional materials to new or established consumers or is the folder designed to invite new investors for the company? For the former, a fun or attention-grabbing design might be more effective while the latter group may be more pleased by a folder with a more professional overall look. Your company image will also help establish the tone for the design of the folder; for example, a party planning business must have a dynamic theme throughout their folder while banking institution would be more formal with a subdued design.
Files and paper forms to be placed in the folder: What you need to put into the folder is also dictated by your target audience and objective. The details can also affect some design specifications, like amount and location of pockets and the size of the folder. Standard presentation folder size is 9 by 12 inches, however if your paper forms are smaller or larger, then you must utilize the right size. Pockets can be made for containing papers, calling cards, or even DVDs.
The styles of fonts and colours to be utilized - Font styles and colours will likewise influence how the folder design will appear as a whole. In many cases, utilizing many types of fonts for a variety of portions of the folder can make it appear like it was designed by an expert graphic artist. Then again, take care not to use too many designs as these can be annoying and keep audience from totally understanding the contents of your folder. Similar guidelines work with colour; be sure to stick with just a couple of (ideally corporate colours) and keep focus on the details of the folder instead.
Type of paper to be used - The material you utilize to make the presentation folder will actually act as a reflection of the company’s values: if you use less expensive paper that easily rips, people might think that the company doesn't really care for quality. In addition to showing the company’s standards, paper type can also have an effect on how well audience receive your message; high-quality paper will give your presentation a more formal feel while poor paper can dull your message.
Files and paper forms to be placed in the folder: What you need to put into the folder is also dictated by your target audience and objective. The details can also affect some design specifications, like amount and location of pockets and the size of the folder. Standard presentation folder size is 9 by 12 inches, however if your paper forms are smaller or larger, then you must utilize the right size. Pockets can be made for containing papers, calling cards, or even DVDs.
The styles of fonts and colours to be utilized - Font styles and colours will likewise influence how the folder design will appear as a whole. In many cases, utilizing many types of fonts for a variety of portions of the folder can make it appear like it was designed by an expert graphic artist. Then again, take care not to use too many designs as these can be annoying and keep audience from totally understanding the contents of your folder. Similar guidelines work with colour; be sure to stick with just a couple of (ideally corporate colours) and keep focus on the details of the folder instead.
Type of paper to be used - The material you utilize to make the presentation folder will actually act as a reflection of the company’s values: if you use less expensive paper that easily rips, people might think that the company doesn't really care for quality. In addition to showing the company’s standards, paper type can also have an effect on how well audience receive your message; high-quality paper will give your presentation a more formal feel while poor paper can dull your message.